Our Story
At Swim Essentials, it’s all about essentials that make you shine. What started in 2017 with a mission to make summer items fun again has grown into a brand that combines style, fun, and Swim safety. From eye-catching prints to sustainable production: we bring summer to you, wherever you are. With products specially designed to make both you and your little ones sparkle on every sunny day, we create unforgettable summer moments!
ABOUT US | The Swim Essentials Experience
Sunny days call for style – and at Swim Essentials, we ensure that you and your little ones shine and sparkle every summer! What began in 2017 with one goal in mind: to make essentials trendy and accessible for everyone, has now evolved into a brand that transcends borders. Inspired by our iconic white Inflatable Swan, we release new, trendy collections every year that add extra flair to your summer. From cheerful Arm bands for Swimming & stylish Swimwear to the most fashionable Inflatables – we combine fun, Swim safety, and fashion in one!
CREATIVE HEART | ‘s-Hertogenbosch
In the vibrant ‘s-Hertogenbosch beats the creative heart of Swim Essentials. Here, our enthusiastic team of designers passionately and carefully creates unique products that allow your child to shine every summer. Whether you love colorful adventures or prefer subtle and stylish – we have it all. For everyone who loves the sun, water fun, and a hefty dose of style! With products that are just as practical as they are eye-catching, we bring summer to you, wherever you are.
With every step forward, we also welcome new faces to our team, and we are incredibly proud of that. Our team members come from all over the world, each bringing their unique background and perspective. This diversity creates a creative energy that continues to inspire us to innovate and better meet the needs of our customers, wherever they may be. Together, we are building the radiant future of Swim Essentials!
SUSTAINABILITY | From Atelier to Collection
In our own sewing workshop in ‘s-Hertogenbosch, we not only work on the coolest Swimwear but also on an increasingly sustainable production process. Starting in 2025, our entire Swimwear collection will be produced sustainably – because we believe that style and care for the planet should go hand in hand. We learn, grow, and improve every year to ensure that your summer is not only stylish but also responsible. Want to read more about our journey towards a more sustainable world?
WHERE | Around the world
Swim Essentials travels the world! From Spain to Italy, from Germany to Australia – our products are available worldwide, both through our international webshop and at a growing number of partner stores. More and more families are discovering the unique world of Swim Essentials, filled with water fun and stylish summer items. Whether you’re looking for the perfect pool accessory or a standout swim outfit – Swim Essentials is always within reach. So, are you ready to dive into summer with the coolest items?
‘We bring the summer to you’
FOR YOU | Find your essentials
Our unique designs are specially made for modern, trendy parents who want the best for their children (and for themselves, of course!). Everything we create, from Swimwear to Inflatables, is designed to make you shine. Swim Essentials offers must-haves that make every sunbeam just a bit brighter. We believe in quality, unique designs, and fun – everything is designed and produced with care and attention. For adventurers who seek the sun, embrace water fun, and want to showcase their own style, we have everything you need: from eye-catching Swim rings and trendy Beachwear to the coolest Pool Floats – we bring summer to you, in style! All with a unique design and the quality you can expect from a top brand.
'Essentials that stand out – your summer, your style!'
COLLECTION | Unique & trendy
Our collection is designed for all little adventurers who celebrate summer in their own way. From playful animal prints to cute hearts and stylish, calming designs – there’s something for everyone. With a wide variety of colorful, bold, or subtle options, you’ll always find a print in which your little one can enjoy grand water adventures. With Swim Essentials, you ensure that your little one enjoys the water not only safely but also in style. And don’t forget our matching accessories! Whether you’re spending a day at the beach, lounging by the pool, or just relaxing at home – our accessories add even more flair to your summer day. Perfectly combinable with our Swimwear for the ultimate summer look!
At Swim Essentials, it’s all about fun, fashion, and unforgettable summer moments. So, let’s seek the sun together and make every summer day a celebration!
